Top 10 Best Jeans Brand For Men In India (December 2023)

Choosing the perfect pair of jeans is an art, a blend of style, comfort, quality, and the right fit. For men in India, the task can seem daunting given the multitude of brands available in the market, each offering a unique blend of these elements.

Yet, the right pair of jeans can be a game-changer, a cornerstone in a man’s wardrobe that adds both versatility and style. The beauty of jeans lies in their universality – they are the go-to choice for casual wear, but can also be dressed up for more formal occasions.

In this comprehensive guide, we delve into the best jeans brands for men in India, providing an in-depth analysis of each. We explore their unique features, the pros and cons, price range, and the reasons for our selection.

The brands included in this list offer a mix of homegrown and international labels, each contributing significantly to the denim culture in India. We have considered factors such as quality, design, durability, price, and sustainability in our evaluation.

So whether you’re a denim devotee or on the hunt for your new favorite pair, our guide is here to simplify your search and help you make an informed decision.

1

Levi’s

+ Iconic global denim brand
+ Diverse range of styles
+ High-quality, durable jeans
+ Committed to sustainability
+ Premium pricing

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When it comes to denims, there are few brands as globally recognized or as synonymous with the word ‘jeans’ as Levi’s. Founded in 1853 by Levi Strauss, a Bavarian immigrant in San Francisco, Levi Strauss & Co. has grown over the last century and a half from a small local business into a behemoth of the clothing industry.

Levi’s’ popularity in India is reflective of its worldwide appeal, with a history of over two decades in the country’s market. India’s diverse demographic has a range of tastes, body types, and needs, but Levi’s, with its extensive catalog of styles and fits, successfully caters to them all.

This diversity has allowed Levi’s to maintain a stronghold on the Indian jeans market, making it one of the most preferred and trusted denim brands for men. Besides its reputation for quality, Levi’s has been instrumental in shaping the denim culture and influencing the fashion trends over the years.

Known for their superior craftsmanship and durable products, the brand’s jeans are designed for longevity and style, offering a perfect blend of comfort and class.

Levi’s has consistently adapted to the changing needs of its customer base. In recent years, this adaptability has extended to their commitment to sustainable fashion. Their Water<Less jeans range, for instance, is an effort to reduce the water usage in their manufacturing processes, showing that the brand is not just trend-focused, but also environmentally conscious.

Unique Features

+ Extensive Range: From classic straight fits to contemporary skinny and slim fits, Levi’s offers styles to cater to every taste.
+ Quality Fabric: Made with high-quality, durable denim, Levi’s jeans can withstand regular wear and tear, ensuring a long-lasting product.
+ Sustainable Fashion: With their Water<Less jeans range, Levi’s is making strides towards more environmentally friendly manufacturing processes.

Pros
Variety of styles and fits to suit all body types
High durability and long-lasting products
Environmentally friendly practices

Cons
Higher price range as compared to other Indian brands
Inconsistencies in sizes across different styles and fits

Price Range INR 2000 – INR 8000

Why We Picked It Levi’s was selected for its longstanding reputation for quality and style. While the brand falls in a slightly higher price range, the longevity and durability of its products make it a sound investment. The added emphasis on sustainability also makes it a socially responsible choice in today’s age of environmental consciousness.

2

Wrangler

+ Rooted in outdoor durability
+ Offers comfort and toughness
+ Features innovative denim technologies
+ Prioritizes sustainable fashion
+ Range of styles

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Emerging from the rugged landscapes of the American West, Wrangler is a denim brand that’s been setting the standard in comfort, durability, and innovation since 1904.

The brand made its way into the Indian market in the early 1990s and since then has become one of the most preferred choices for men’s jeans.

Wrangler’s origin as a brand catering to cowboys and rodeo riders has a significant influence on its design sensibilities. This pedigree is reflected in their jeans which are crafted to withstand the rigors of intense activities, making them a fitting choice for adventurous and outdoorsy individuals.

Wrangler jeans are lauded for their exceptional comfort and toughness, combined with a classic yet contemporary aesthetic that appeals to a wide range of customers.

The brand has been at the forefront of denim innovation with proprietary technologies such as Cool Vantage and All Terrain Gear (ATG), designed to enhance comfort and durability respectively. It is this consistent dedication to innovation and quality that has secured Wrangler’s spot as a globally recognized and loved brand.

In recent years, Wrangler has made significant strides in sustainable fashion, reducing water usage and adopting renewable energy sources in their manufacturing processes. This commitment towards eco-friendly practices further cements Wrangler’s position as a responsible and forward-thinking brand.

Unique Features

+ Designed for Comfort: Wrangler jeans are known for their exceptional comfort, ideal for long hours of wear.
+ Durable: With roots in workwear, these jeans are designed to withstand rigorous use.
+ Innovation: The brand regularly introduces innovative technologies to enhance user experience.

Pros
Comfortable and rugged design suitable for outdoor activities
Uses innovative technologies to improve product quality
Emphasizes on sustainable manufacturing practices

Cons
Limited trendy options compared to other brands
Sizing may vary across different styles

Price Range INR 1500 – INR 5000

Why We Picked It Wrangler’s heritage of providing rugged, durable jeans that don’t compromise on comfort makes it a great pick for men who lead an active lifestyle. The brand’s commitment to innovation and sustainability are added bonuses, reflecting its dedication to customer satisfaction and environmental responsibility.

3

Pepe Jeans

+ British style, denim identity
+ Trendy and diverse designs
+ Focus on quality
+ Youthful and rebellious spirit
+ Eco-friendly production

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Founded in 1973 at the iconic Portobello Road market in London, Pepe Jeans quickly rose to prominence for their perfect blend of British style with a distinctive denim identity. With a robust presence in India, Pepe Jeans has earned a reputation as a trendsetter in the realm of men’s jeans.

Pepe Jeans caters to the Indian man’s need for a blend of comfort, style, and durability, offering a wide range of fits and washes.

The brand remains committed to quality and detail, all the while ensuring their products reflect the latest trends. From the classic regular fit to contemporary slim and skinny styles, Pepe Jeans offers a plethora of options to choose from.

A brand deeply rooted in music and youth culture, Pepe Jeans infuses a distinctive rebellious spirit into its designs. This youthful energy and edgy aesthetic have made the brand popular among the younger generation.

Pepe Jeans is also committed to reducing their environmental footprint. Their Tru-Blu initiative, an environmentally friendly production process, is a testament to their efforts to promote sustainable fashion.

Unique Features

+ Trendy Designs: Pepe Jeans is known for its fashion-forward designs that resonate with younger demographics.
+ Varied Collection: From regular to skinny, the brand offers a diverse range of fits to cater to all body types and preferences.
+ Sustainable Practices: Pepe Jeans’ Tru-Blu initiative aims to create high-quality jeans with a lower environmental impact.

Pros
Stylish and trend-focused designs
A wide array of styles and fits
Committed to environmentally conscious practices

Cons
Higher pricing compared to other Indian brands
Limited availability in smaller towns and cities

Price Range INR 1500 – INR 6000

Why We Picked It Pepe Jeans stands out for its unique blend of style, comfort, and durability. The brand’s strong connection to youth culture and music brings a distinctive edge to its designs. Its commitment to sustainability through the Tru-Blu initiative adds further value to its products.

4

Flying Machine

+ India’s first homegrown denim
+ Blends global trends with local flavor
+ Affordable and quality products
+ Diverse range of styles
+ Focus on sustainability

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Launched in 1980, Flying Machine is India’s first homegrown denim brand and has since become a staple in the wardrobes of fashion-conscious Indian men. A part of the Arvind Mills family, Flying Machine combines the best of both worlds – global trends with a local flavor.

Flying Machine’s jeans are known for their unique Indian fit, superior quality, and distinctive style. By offering a diverse range of fits from straight and regular to slim and skinny, the brand caters to every style preference and body type.

Flying Machine’s design philosophy revolves around fusing contemporary trends with a quintessential Indian spirit. This approach allows the brand to consistently deliver on-trend styles while retaining an essence of authenticity. It’s this fusion of the modern and the traditional that gives Flying Machine its distinctive charm.

Sustainability is a key focus for Flying Machine. The brand is dedicated to reducing its environmental impact, making significant efforts towards using sustainable materials and employing eco-friendly manufacturing processes.

Unique Features

+ Indian Fit: Jeans designed with the Indian body type in mind.
+ Contemporary Styles: The brand offers an array of trendy styles and fits to cater to the fashion-forward Indian man.
+ Sustainable Practices: A commitment to reducing environmental impact through sustainable materials and processes.

Pros
Fashion-forward designs with an Indian touch
A wide variety of styles and fits
Focus on sustainability and eco-friendly practices

Cons
Limited premium range
Sizing may not be consistent across all styles

Price Range INR 1000 – INR 3500

Why We Picked It Flying Machine stands out for its unique blend of global trends with an Indian touch. The brand’s commitment to catering to the Indian physique and style preferences, its affordable pricing, and its dedication to sustainability make it a valuable addition to our list.

5

Lee

+ Original American denim brand
+ Wide variety of styles
+ Built for resilience and longevity
+ Blends contemporary trends with classic appeal
+ Committed to sustainable practices

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As one of the original American denim brands, Lee, founded in 1889, is renowned worldwide for its rich heritage and history in producing high-quality denim apparel. The brand’s reputation extends to India, where it’s been providing Indian men with some of the best jeans in the market since its introduction in the early ’90s.

Lee’s wide assortment of jeans, ranging from classic straight cuts to trendy skinny styles, caters to all body types and fashion preferences.

They are not only a style statement but are also engineered for resilience and longevity. This combination of fashion and function has solidified Lee’s standing as one of the preferred brands for men’s jeans in India.

Lee’s design philosophy is rooted in innovation and progression, consistently evolving to meet contemporary trends while retaining its classic appeal.

The brand is also committed to sustainable practices, reducing their environmental impact through efforts like incorporating recycled materials into their manufacturing process.

Unique Features

+ Innovative Design: Lee prides itself on its innovative approach to designing jeans.
+ Durability: The brand’s jeans are built for longevity, offering excellent value for money.
+ Sustainable Practices: Lee is committed to using more sustainable materials and processes.

Pros
A broad range of styles and fits
Strong emphasis on durability and quality
Environmentally conscious manufacturing processes

Cons
Comparatively higher priced
Size inconsistencies across different styles

Price Range INR 2000 – INR 6000

Why We Picked It Lee’s long-standing reputation for quality, durability, and style makes it a reliable choice for men’s jeans. Their dedication to innovation and sustainability further enhances their appeal. Despite a slightly higher price range, the quality and longevity of their products offer excellent value for money.

6

Diesel

+ Premium Italian denim brand
+ Unique, innovative designs
+ Superior craftsmanship and detail
+ Bold, individualistic aesthetic
+ Focus on sustainable production

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Founded in 1978 by Renzo Rosso in Italy, Diesel is a premium denim brand that’s become synonymous with innovation and uncompromising quality.

Diesel’s entrance into the Indian market introduced a brand of denim that was distinct in its style, capturing the attention of the fashion-conscious Indian man.

Diesel’s range of jeans displays a blend of exceptional craftsmanship, innovative design, and meticulous attention to detail. Offering a broad spectrum of fits, finishes, and washes, the brand caters to every taste, from the minimalist to the trendsetter.

Renowned for pushing boundaries, Diesel’s denim philosophy is rooted in self-expression and individuality. Their jeans serve as a canvas for creativity, with each pair embodying a unique personality and character. This bold, distinct approach to denim sets Diesel apart in the crowded jeans market.

Although Diesel falls on the higher end of the price spectrum, the brand’s commitment to quality and unique style justifies the premium pricing. Moreover, Diesel is making efforts towards more sustainable production processes, reducing the brand’s environmental impact.

Unique Features

+ Individuality: Diesel jeans are recognized for their unique designs, reflecting the brand’s emphasis on self-expression.
+ Premium Quality: The brand prides itself on delivering superior quality, from fabric to finish.
+ Sustainable Practices: Diesel is committed to more sustainable and eco-friendly production processes.

Pros
Unique, trend-setting designs
Exceptional quality and craftsmanship
Focus on sustainable production

Cons
Premium pricing
Limited availability compared to other brands

Price Range INR 8000 – INR 20000

Why We Picked It Diesel’s unique style, uncompromising quality, and commitment to sustainability make it a standout choice. While it may be pricier than other brands, the distinct design and superior quality make Diesel a worthy investment for those who value individuality and self-expression in their wardrobe.

7

Spykar

+ Leading Indian denim brand
+ Offers wide variety of styles
+ Emphasis on quality and comfort
+ Infuses global trends in designs
+ Commits to sustainable fashion

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Established in 1992, Spykar has risen to become one of the leading denim brands in India. Known for its youthful appeal, the brand has been a trendsetter in the realm of fashion jeans for men.

With its focus on innovation, Spykar continually evolves its styles to keep up with global trends, making it a go-to brand for fashion-conscious Indian men.

Spykar offers an impressive variety of fits, washes, and styles, ensuring there’s something for every taste and body type. From rugged, distressed jeans to sleek, slim-fit styles, the brand offers a wide range of designs to suit various occasions and moods.

With quality at its core, Spykar ensures that every pair of jeans delivers on durability and comfort. Its attention to detail and commitment to delivering high-quality products at a reasonable price point has helped Spykar carve a niche for itself in the Indian denim market.

Despite being a homegrown brand, Spykar resonates with global fashion sensibilities, continually pushing boundaries with innovative designs and cuts. Its emphasis on sustainable fashion and responsible manufacturing practices also highlights Spykar’s commitment to positive change.

Unique Features

+ Variety: Spykar offers a diverse range of styles and fits to cater to all tastes.
+ Quality: The brand ensures superior quality in terms of fabric, fit, and finishing.
+ Sustainability: Spykar emphasizes on sustainable and responsible manufacturing practices.

Pros
Wide variety of contemporary styles and fits
Excellent quality at a reasonable price
Commitment to sustainable practices

Cons
Limited availability in some regions
Sizes may vary across styles

Price Range INR 1000 – INR 4000

Why We Picked It Spykar’s extensive range of styles, commitment to quality, and focus on sustainability make it a great choice for fashion-forward, eco-conscious customers. The brand’s affordability without compromising on style and quality is a major plus point, making it a popular choice among the Indian youth.

8

Jack & Jones

+ Part of global fashion house Bestseller
+ Offers wide variety of styles
+ Balances trend and comfort
+ Blends global trends with timeless styles
+ Part of ‘Fashion FWD’ sustainability initiative

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Jack & Jones, a brand under the global fashion house Bestseller, entered the Indian market in 2008. In the short span since its introduction, it has become one of the leading producers of men’s jeans in the country.

Offering a perfect blend of craftsmanship, quality, and style, Jack & Jones jeans have quickly become a favorite among the urban Indian man.

With an impressive variety of fits and styles, Jack & Jones provides a multitude of options for every preference and occasion. Be it a casual outing or a formal event, the brand ensures there’s a perfect pair of jeans for every scenario.

Jack & Jones’ jeans are crafted with a focus on superior quality and comfort, making them a reliable choice for everyday wear.

A hallmark of Jack & Jones is its ability to blend the latest global trends with timeless classic styles. The brand continues to innovate and adapt to changing fashion landscapes, ensuring its offerings are always on point.

In addition to style and quality, Jack & Jones is committed to sustainable fashion. The brand is part of the ‘Fashion FWD’ initiative by Bestseller, aiming to accelerate sustainable development in the fashion industry.

Unique Features

+ Stylish Designs: Jack & Jones blends global trends with timeless styles.
+ Comfort: The brand is renowned for the comfort of its jeans.
+ Sustainability: Jack & Jones is part of Bestseller’s ‘Fashion FWD’ initiative, aimed at promoting sustainability in fashion.

Pros
Trendy designs that cater to a range of preferences
Comfortable and high-quality products
Commitment to sustainable practices

Cons
Slightly higher pricing compared to other Indian brands
Limited availability in non-metro cities

Price Range INR 2000 – INR 7000

Why We Picked It Jack & Jones combines the latest trends with quality and comfort, making it a preferred choice for many. While the brand is a bit pricier compared to local Indian brands, its commitment to sustainability and the superior quality it offers make it a worthy choice.

9

Calvin Klein Jeans

+ Offers luxury denim
+ Emphasis on minimalist aesthetic and quality
+ Range of styles and fits
+ Known for chic, sophisticated appeal
+ Works towards sustainable practices

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With a legacy stretching back to the 1960s, Calvin Klein is an iconic global lifestyle brand known for its minimalist aesthetic and focus on quality.

Calvin Klein Jeans, a subsidiary line, has been a part of the Indian market for over a decade, offering Indian men a taste of luxury denim that stands out for its superior craftsmanship and design.

Calvin Klein Jeans offers a diverse selection of styles, ranging from the classic straight cut to the trendier skinny fit. Each pair of jeans is crafted with meticulous attention to detail, ensuring both comfort and durability. Known for their chic and sophisticated appeal, Calvin Klein Jeans bring a touch of luxury to everyday wear.

Apart from style and quality, the brand is also recognized for its sustainability initiatives. Calvin Klein Jeans are increasingly crafted from sustainable materials, and the brand is dedicated to implementing more eco-friendly manufacturing processes.

Unique Features

+ Sophisticated Design: Calvin Klein Jeans are renowned for their minimalist, chic designs.
+ Luxury Quality: The brand is committed to delivering high-quality, long-lasting products.
+ Sustainability: Calvin Klein Jeans is working towards more sustainable manufacturing processes.

Pros
Stylish, sophisticated designs
High-quality, durable products
Emphasis on sustainability

Cons
High pricing compared to other brands
Limited availability in smaller cities

Price Range INR 6000 – INR 15000

Why We Picked It Calvin Klein Jeans delivers a blend of luxury, quality, and sustainability. Though the brand falls in the higher price range, the sophisticated designs and superior craftsmanship make it a worthy investment for those seeking to add a touch of luxury to their wardrobe.

10

Mufti

+ Homegrown Indian brand
+ Offers unique, unconventional styles
+ Focus on comfort and quality
+ Committed to ethical, sustainable practices
+ Affordable pricing

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Established in 1998, Mufti is a homegrown Indian brand that has made a significant impact on the country’s denim market. Known for their unconventional and distinctive styles, Mufti jeans are a favorite among Indian men who value individuality and self-expression.

Mufti offers an extensive range of styles and fits, from the classic straight cuts to the contemporary slim and skinny fits. Each pair of jeans is crafted with a focus on comfort and quality, ensuring a product that is both stylish and durable.

With a design philosophy rooted in delivering an alternative choice, Mufti constantly strives to challenge the status quo with its innovative styles. Their jeans serve as a canvas for creativity, expressing a unique personality and character.

Beyond style and quality, Mufti is also dedicated to ethical and sustainable fashion practices. The brand is continually working towards reducing its environmental impact through sustainable sourcing and manufacturing processes.

Unique Features

+ Innovative Designs: Mufti jeans stand out for their unique, unconventional styles.
+ Comfort and Quality: The brand is committed to delivering comfortable, high-quality products.
+ Sustainability: Mufti is dedicated to sustainable sourcing and manufacturing practices.

Pros
Wide variety of unique styles and fits
High-quality, durable products
Focus on sustainability

Cons
Limited presence in small cities
Inconsistency in sizing across different styles

Price Range INR 1500 – INR 5000

Why We Picked It Mufti offers a unique blend of style, comfort, and durability, with a distinct emphasis on individuality. The brand’s dedication to ethical and sustainable practices further enhances its appeal. Its reasonable pricing and focus on delivering quality products make Mufti a worthy addition to our list.

Choosing the right pair of jeans can seem like a challenge given the plethora of options available in the market. However, a well-informed decision can simplify the task, and the perfect pair of jeans can become a style statement, expressing your personality while offering comfort and durability.

From iconic global brands like Levi’s and Diesel to homegrown labels like Flying Machine and Mufti, India’s jeans market caters to a diverse range of preferences and budgets. Each brand has its unique strengths, whether it’s the trend-setting designs of Pepe Jeans, the rugged durability of Wrangler, the luxury appeal of Calvin Klein, or the innovative styles of Spykar.

Moreover, it’s heartening to see these brands embracing sustainability, making strides to reduce their environmental impact, and committing to ethical manufacturing practices. This not only enhances their appeal but also aligns with the global shift towards more responsible consumption.

In the end, the best jeans brand for you will depend on your personal preferences, budget, and lifestyle needs. We hope our guide has shed light on the unique offerings of each brand, helping you find the perfect fit for your wardrobe. Remember, the right pair of jeans can be a game-changer, elevating your style quotient while offering the ultimate comfort.

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Rajat Singh

Rajat is a seasoned expert in digital marketing and content creation. With a focus on e-commerce optimization and data analytics, he's a versatile strategist your brand can't afford to ignore. His articles are more than just text; they're roadmaps to success, infused with wit. Think of him as the Swiss Army knife in your digital toolbox—adaptive, resourceful, and essential.

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